Shopbrew started because the advice available to Shopify builders was either too generic to be useful or too expensive to access. We built the community we wished existed on day one.
In 2021, our founder was running a Shopify store doing £600K/year and hitting the same wall every growing brand hits: the advice online was either too surface-level to act on, or behind a £10K mastermind fee paywall.
The best insights weren't in courses. They were in DMs. In WhatsApp threads. In conversations between trusted peers who actually shared real numbers and real failures.
Shopbrew is the attempt to make those conversations available to everyone building on Shopify — regardless of revenue stage, budget, or network.
Build the most valuable community in the Shopify ecosystem.
A world where the knowledge to build a great Shopify business is accessible to any serious founder, not just the well-connected.
Radical transparency. Practical over theoretical. Community before company.
Not the biggest. The most valuable. Quality of conversation over quantity of members.
From a WhatsApp group to the UK's leading Shopify founder community in 4 years.
We're a small team of Shopify operators who run this as a community first, business second.
Former Shopify merchant (scaled a pet accessories brand to £2.1M before exit). Started Shopbrew after spending years looking for a community worth being part of. Now runs the podcast, events, and community strategy full-time.
Ex-Klaviyo and ex-agency operator with 8 years running ecommerce communities. Rachael designs every event format, manages member relationships, and ensures Shopbrew stays a community rather than just a platform.
If you're serious about growing on Shopify and tired of advice that sounds good but doesn't work — come join us.